Scooter Braun Talks Taylor Swift Feud In New Interview: 'I Regret & It Makes Me Sad That Taylor Had That Reaction'
Scooter Braun is speaking out about everything that went down with Taylor Swift when his company bought out Big Machine.
In a new interview, the music manager addressed the situation, which took place two years ago.
To refresh, Scooter‘s Ithaca Holdings bought Taylor‘s former label Big Machine for $300 million in June 2019, taking ownership of her masters for her first six albums.
Taylor called the purchase “my worst case scenario,” and said that all she “could think about was the incessant, manipulative bullying I’ve received at his hands for years.”
Then it was revealed that Scooter had sold her recordings to another company, and she spoke out saying that she tried to buy them, but they wanted her to sign an NDA and never speak about Scooter or Ithaca Holdings unless it something positive.
Now, Scooter is sharing his side and he says that everything has been confusing, and he doesn’t “know what story she was told.”
“I regret and it makes me sad that Taylor had that reaction to the deal,” he told Variety. “All of what happened has been very confusing and not based on anything factual. I don’t know what story she was told. I asked for her to sit down with me several times, but she refused. I offered to sell her the catalog back and went under NDA, but her team refused.”
“It all seems very unfortunate. Open communication is important and can lead to understanding,” Scooter continued. “She and I only met briefly three or four times in the past, and all our interactions were really friendly and kind. I find her to be an incredibly talented artist and wish her nothing but the best.”
“The thing that struck me the worst is the word ‘bully.’ I’m firmly against anyone ever being bullied. I always try to lead with appreciation and understanding,” he added. “The one thing I’m proudest of in that moment was that my artists and team stood by me. They know my character and my truth. That meant a lot to me. In the long run, I’m happy for my life’s work to be the legacy I leave behind.”